Booked it

Booked it, a technology provider offering booking, CRM, marketing and loyalty solutions for social and entertainment businesses, has secured a £2.5m investment from Calculus Capital to support platform development, hiring and market expansion.

Summary of transaction details:

• Value: £2.5m
• Sector: Software & SaaS
• Advisor: Not disclosed
• Key Entities: Booked it (target); Calculus Capital (investor)
• Location: United Kingdom

Note: The investment is intended to help Booked it scale its digital booking engine and related customer engagement tools as demand grows for seamless booking experiences across family entertainment, competitive socialising, visitor attractions and live events.