Summary
Made With Intent, a Liverpool-based startup specializing in AI-powered ecommerce analytics, has successfully secured £2.4 million in a recent funding round.
Summary of transaction details:
- Value: £2.4 million
- Sector: Ecommerce AI, Data Analytics
- Advisor: Not disclosed
- Key Entities: Target: Made With Intent; Investor: Northern Powerhouse Investment Fund II (managed by PXN Ventures)
- Location: Liverpool
Note: This funding round highlights the increasing investor confidence in companies that leverage artificial intelligence to provide actionable insights for online retailers. Made With Intent's "Moneyball approach" addresses a critical market need for deeper customer intent understanding beyond traditional metrics, aiming to significantly enhance sales and profitability for its clients.
Lead Investor / Acquirer
Northern Powerhouse Investment Fund II
Advising Broker
Undisclosed Firm
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Seed prioritisedOriginal Source
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